We grow apps people actually keep.
Almaty RW plans and runs store optimization, paid media, ad creative and lifecycle marketing for consumer apps. One team, one scoreboard, and a monthly plan you can read in ten minutes.
Where we work
- App Store
- Google Play
- Meta
- TikTok
- Snapchat
- Apple Ads
- Reddit Ads
- Unity Ads
Six crafts, one growth team
Hire us for one craft or the whole set. Either way, the people behind each one sit in the same weekly meeting and look at the same numbers.
Store growth
App Store and Google Play listings that turn visits into installs.
See how it worksPerformance media
Paid campaigns on the networks your future users actually scroll.
See how it worksCreative lab
Ad videos and visuals made to be tested, not framed.
See how it worksLifecycle & CRM
Onboarding, push and email that keep new users coming back.
See how it worksMeasurement & insight
Tracking you can trust and reports people actually read.
See how it worksWeb funnels
Landing pages and web-to-app flows that sell before the download.
See how it worksAn install is a first date, not a wedding.
Plenty of agencies stop counting at the install. We follow every user to the moment they pay, and then to the moment they pay again. Channels, ads and messages are all judged by what happens further down this line.
- Day 0
First open
The store page and onboarding do the convincing.
- Day 3
Trial starts
The paywall meets someone who already sees the value.
- Day 30
First renewal
Timely, useful messages earn the second payment.
- Day 365
Lifetime value
The number that tells you what the next install is worth.
- consumer apps grown
- 35+consumer apps grown
- languages we localize into
- 11languages we localize into
- average experience on the team
- 9 yrsaverage experience on the team
- typical reply time to a new enquiry
- 1 daytypical reply time to a new enquiry
Recent wins, told plainly
Client names stay private by default. Ask us on a call and we will walk you through the details.
−29%
cost per trial in 10 weeks
Meal planning app
Creator ads that cooked up cheaper trials
Read the story
31%
day-30 retention, up from 22%
Habit tracking app
A shorter first week and a longer stay
Read the story
+48%
organic installs in two quarters
Trip planning app
Seven new languages, one growing search curve
Read the story
+38%
subscription revenue at flat spend
Pet care app
Finding the channel that paid the bills
Read the storyMore on a call
We share full details, client names included, once an NDA is in place.
All case studiesFrom first call to first results
- 1
Week 0
Intro call
45 minutes with the strategist who would lead your account. Bring your numbers, we bring questions.
- 2
Weeks 1 to 3
Growth audit
We study your store pages, ad accounts, creative history and funnel, then hand over a written plan with priorities and costs.
- 3
Month 2 onward
Run and review
The plan goes live. Each month closes with a review: what moved, what we stopped and what comes next.
“Almaty RW feels like part of our team. The monthly review is the one meeting nobody tries to skip.”
Things we learned the useful way
Got an app worth growing?
Tell us where it stands today. We reply within one business day with next steps, or with an honest no if we are not the right fit.